© Matthew Jonas 2011/Evergreen Newspapers 2011
About 6 months ago our sports editor, Michael Hicks, came to me with an idea for the fall. He wanted to put together a multi-page, pull out section filled with previews for the fall high school football season. I was immediately on board. It has been a long time since we had tackled anything this big. Newspapers with a circulation size as small as ours do not get to work on projects like this often. As everyone is well aware, the newspaper business is a little unstable right now. With that instability comes budget cuts and physical page count and size reductions. Getting a full color, multi-page section is a difficult pill to swallow for most publishers, especially if there is a lack of committed advertising to offset the cost.